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Favicon (pronounced fav-eye-con) is short for 'Favorites Icon.' A Favicon is a multi-resolution image included on nearly all professional developed sites. Within Internet Explorer the Favicon is displayed on the Address line and in the Favorites menu and can be clearly seen in Firefox bookmark. The Favicon allows the webmaster to further promote their site, and to create a more customized appearance within a visitor's browser. Very often, the Favicon reflects the look and feel of the blog or a representation of a company logo.

Actually there are a lot of resources online showing how to add Favicon but I thought of sharing my own method specifically for Blogger blogs which I used to set it up for mine.

To start off, you will need a graphic editing software such as Adobe Photoshop but if you don't, then download these wonderful free editors from Download.com:
1] IconEdit2
2] IrfanView
3] Paint.NET (download ICO plugin HERE)

If you do happen to have Photoshop, you might need to install the ICO Format Plugin which can be found here at Telegraphics.com.

If in the case you do not have a graphic editor or would prefer a very basic and simple way to make a Favicon, then visit DeGraeve.com for an online Favicon creator and editor.

Creating Your Favicon
The basic size to use is 16 x 16 pixel which is quite small to incorporate any creative ideas into it. Best way is to start with a larger square canvas to design and edit from before changing it it the required size. When you're done, make sure to save it in '.ico' format. If you are short of ideas, you can always browse through thousands of free favicons provided by Favicons R Us which you can edit it to your own taste as well.

Installing Your Favicon
Register a free account with Google Page Creator and upload your newly made Favicon as can be seen on the left image.

Then go login to your Blogger account, click on Edit Html in the Template tab and add in the following codes right after the code:




Then save your template and view your blog. Usually it does not appear the very first time so just refresh it once and it should appear. Be creative and have fun!

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If you are a newbies to HTML or making websites for Adsense, it is normal that you may not know what a meta tag is. Even if you are an intermediate Web pager you may not understand fully what they are, what they mean, and what they can do for you. Therefore, I would like to write a short post in response to that.


In short, Meta Tags help search engines to index your site in a better way and hence visitors are more likely to find you and increase the traffic of your site. If you don't have meta tags in your Web pages then a lot of search engines will not even see your Web site and no one will come. They are one of the most essential parts of your webpage, if you want more people to come to it. Therefore, it is a very field in doing SEO to improve the ranking of your site.



Here is an example of what a normal meta tags should look like. Bear in mind that it should be inside the HEAD section.



Of course you may want to use more keywords than just 3 but you get the idea.


There are many things you should think about when coming up with your keywords. Ask yourself "if I was at a search engine and looking for a Web page on this topic what would I type into it to find this page". You may also want to use keywords that show up somewhere on the page at least once. Some search engines will also look at some of the words on the page itself and if they see the same word in the body of the page and in the keywords then your placement in the search results will be higher. One thing you should never do is type the same word twice in your keywords. Some search engines will get confused and not look any further to see the rest of your keywords and your page could get missed.





One trick that sometimes works is by using misspelled words in your keywords. For instance, if someone was looking for your sewing site do you think that they may type into the search engine "seuing" by accident. If this is something you have done or if it seems to be a common way of misspelling the word then you may want to add it to your keywords. This way if someone does misspell the word into the search engine you could be on the top of their search results. On the other hand, some search engines will penalize you for using a word in your meta keywords that you don't use on your page so use misspellings with caution.



Another important part of meta tags is not really a meta tag but is still very important to your search engine placement. It's the title tag and it's one of your basic HTML tags. It makes words show up on the top of the browser but it also tells people what your site is about. In your title tag you should use a short phrase that describes your page and uses keywords. You should not use puncuation except for a dash in your title tag.

Why Ads are in Wrong Language Ads ?

It seems that there are growing concern on the language problem with the Adsense code. Most likely, people reported that all their ads have been changed to Japanese or Chinese, even if they have chosen English to be the language of the site or advertisements. Even Google has noticed this problem and have a corresponding post in its blog.
First of all, if you use the HTML editor to preview the ads, the ad may change to other language. It is absolutely normal, and you do not need to worry about it. Even if you have uploaded it onto the web, the ad may initally be shown in differnet language. This is because Google's bot may take up to 48 hours to crawl your site. Before that, irrelevant ads or wrong-language ads may be shown. Again, Google has assured that this is normal.

The paragraphs below is quoted from Adsense blogs:

"Before our system can display targeted ads on your pages, our crawler first needs to access your pages. While you're building your pages within your HTML editor, your page hasn't yet been crawled, so you may sometimes see less-targeted ads or even ads in foreign languages. However, after you've published a page to the web, you should start seeing ads in the appropriate language. Please also keep in mind that it can sometimes take 1 to 2 weeks for our crawler to revisit your site after you've made any changes, but your ad relevance should improve over time. As always, we appreciate your patience as the crawler continues its work."
Google has advanced technology to detect what your content is about, and deliver targeted ads to your site. This is why Google is so successful in its internet advertising industry.

Why I am getting PSA?

I have been asked many times that the Gsense ads in my site only shows PSA (Public Service Advertisement), and hence cannot earn any from Gsense. I hence decide to write a post on explaining why PSA will show. If you are getting PSA right now, try to find out the cause and then tackle them.

1) Google's crawler needs more time.
If Google has not previously crawled your site, it may take up to 48 hours or more before our crawlers gather content from that page. In the meantime, the ads you see may be public service ads or ads that are only slightly relevant. The relevance will increase over time.Note: Google's crawler indexes by URL and therefore considers http://site.com and http://www.site.com different URLs. Because Google's crawler will visit these URLs separately, you may notice ads appear differently on these pages.

2) Google's crawler can't reach your site.
If our crawler isn't able to access your page, we'll provide you with an error message on the Site Diagnostics page of your account.

3) Your page may contain sensitive content.
Google's system has certain filters in place to protect our advertisers from advertising on pages that could be construed as potentially negative, non-family safe or even offensive. Although the nature of your content may not fit into any of these categories, at times the emphasis of some sensitive subject matters on a page can flag our servers to deliver public service ads to a page.

4) Your website is using session IDs in the URL.
If your web pages use session IDs, you may not receive targeted ads on those pages. Since this session ID - and therefore the URL - changes every time a different user views a page, the URL will not be in the index and will be queued to be crawled. Once the URL is crawled, however, the session will most likely have expired. This means that pages seen by the users are never in the index. You will need to remove the session IDs in order to display targeted ads.

5) Your website is using frames.
Google AdSense crawlers are unable to match ads to your web page content when the AdSense ad code is placed in a frame separate from the primary content of your website. It is important to place the ad code in the same frame as the content of your web pages in order to serve ads targeted to your web page content.

6) Your ad unit is set to display image ads only.
Image ad inventory for your content may be limited at this time; if you've chosen not to display text ads in an ad unit, we'll show PSAs in that unit when there are no relevant image ads available. To avoid showing PSA's, we recommend updating your preferences to show both text and image ads or implementing an alternate ad.

7) Your web page may not contain enough content.
There may not be enough information on your site for our crawlers to determine the content of your pages. Therefore, we could be having difficulty identifying relevant ads to show on your pages.

8) The AdSense ad code was placed within an IFRAME.
Google's targeting technology is not optimized to serve ads within a separate IFRAME. If you placed the AdSense code in a separate IFRAME, your site may display less targeted ads or public service ads. For better results, please implement our ad code directly into the source of your web page. Once you make these changes, relevant ads may not appear immediately. Until we are able to re-crawl your site, which may take up to 48 hours or more, your page may continue to display untargeted or public service ads.


9) Your web pages are behind a login.
At this time, pages that require a login can not be easily visited by our crawlers. Additionally, since these types of pages are not easily visited for approval and it is difficult for our AdSense specialists to verify that pages behind a log in follow Google AdSense policies, we are unable to offer support for these pages.


10) There are too many URLs added to your account filter list.
At times, if you add too many URLs to your filter list, we may no longer have other ads available to target to your content. As a result, you may begin seeing less relevant or public service ads on your web pages.

11) Your site content is primarily in an unsupported language.
If the AdSense code is placed on pages with content primarily in an unsupported language, we may show public service ads or ads in another language. As noted in our program policies, publishers may not display ads on pages with content primarily in an unsupported language, so please remove the ad code from these pages until we're able to support your language.


12) Your ad code has been modified
If the AdSense code has been manually modified, such as to change the ad unit width or height or the publisher ID, then we may show public service ads. Please select the desired ad format on the AdSense Setup tab of your account and then paste the generated ad code, unedited, onto your pages. Keep in mind that modifications to your code are not permitted by our program policies.

13) Your page contains a refresh tag.
If the header of your page contains a refresh tag, this may also lead to your page displaying PSA's. Removing this tag can help ensure that you receive targeted ads.

There are some misconception on the term invalid click in Gsense. You should be familiarize with this term yet it may be cost you an Adsnese acccount, and all the money you have earned inside.

Invalid clicks does not mean those clicks on your site that has not yet uploaded on server. In fact, invalid clicks are those clicks generated by a person that does not have real interest on knowing what service is selling behind the ad. A click may also be known as invalid if it is generated through prohibited methods. These prohibited methods include but are not limited to: repeated manual clicks, or the use of robots, automated clicking tools, or other deceptive software.


Please be reminded that clicking on your own ads for any reason is prohibited, to avoid potential inflation of advertiser costs. All clicks must be generated as the result of a user clicking on the ads. In Adsense program policies, Google requires that webpages do not include incentives of any kind for users to click on ads. This includes encouraging users to click on the ads or to visit the advertisers' sites as well as labeling the ads with text other than "sponsored links" or "advertisements."



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